CAPELLA PLAY
CAPELLA PLAY
Mascot & Print Design
Mascot and visual materials designed for Capella Play, a children's entertainment center focused on themed events and interactive experiences.
About this project
Capella Play is a children’s entertainment center that organizes themed events, birthday parties and interactive activities for kids and families.
The project involved developing a mascot inspired by the existing brand logo and designing a series of promotional materials, including catalogs, flyers and event graphics used across marketing campaigns.
The Capella Play mascot was designed to represent the playful and friendly spirit of the brand. Inspired by the original logo character, the mascot was developed into a lively figure that interacts with children and becomes part of the overall experience.
Its cheerful personality and expressive gestures make
it easily recognizable across events, promotional materials and brand visuals.
Brand New Branding
Challenge
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Goal
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Solution
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Mascot development
GAllery
Playground
Branding & Mascot
The mascot and graphic system were applied across the Capella Play environment, including interior wall graphics, signage, and promotional materials.
The character was also produced as a costume used for events and activities with children.
Print materials
